Copenhagen sets a new international standard for sustainable tourism as Wonderful Copenhagen, becomes the world’s first certified Green Tourism Organization. This certification has been developed for tourism organisations in those destinations, that does something special for sustainable and responsible tourism.
Copenhagen is ranked second on ICCA’s Global Destination Sustainability Index and just months ago, Wonderful Copenhagen launched its first strategy for sustainable tourism, Tourism for Good. This strategy is one of the first to address sustainable tourism from a both environmental, social and economic perspective. One key target in the strategy concerns Wonderful Copenhagen own operations and ability be a first mover.
Leading by example
”We are really proud to be the first certified Green Tourism Organization. It’s close to our hearts for tourism in Copenhagen to contribute to sustainable development both locally and globally and contribute to UN’s 17 Sustainability Development Goals. Copenhagen is already amongst the most sustainable congress cities in the world and with this certification Wonderful Copenhagen makes good on our pledge to be leading by example,” says Kit Lykketoft, Director of Conventions at Wonderful Copenhagen.
The new Green Tourism Organizations certification has been established by HORESTA together with the NGO Danish Outdoor Council to support the destinations and organisations, that make an extra effort for sustainability. HORESTA was also part of creating the Green Key certificate 25 years ago, that has now spread to 55 countries and 2.900 tourism organisations.
To become certified, organisation will be assessed from around 140 different criteria including management, environmental considerations, requirements to the organisations use of utilities, but also in relation to the efforts of the organisation putting focus on sustainable tourism